No Long Lines. You won’t have to endure standing in long lines before you can make a purchase. The only wait you have to do is for your purchase to get delivered. But then, you can do it however comfortably you chose to.
Shop 24/7. Online stores are open twenty-four hours a day, seven days a week, all year long which allows you the convenience to shop whenever you want, wherever you are.
Large Inventory. Online retailers have the broadest range of items in their store. The selection is mind-boggling so there is no worry about not finding what you need. Brick and mortar stores on the other hand, can only hold so much merchandise.
Saves Fuel. Fuel prices have been up and down in recent years, but it don’t matter because you won’t require any driving at all.
Price Comparisons. Compare items for the best deals with just a few clicks. There are search engines specifically designed for price comparisons, they calculate (including shipping charges, if any) the actual total cost of the item for you.
Saves Time. Shop online and save a significant amount of time. Just a few clicks of the mouse and you are done and free to move on to other things.
Personal Interaction. You rarely have the opportunity to build a relationship with the online retailers. With conventional stores, however there is a personal interaction between buyer and seller thus, they are more likely to form a relationship.
Personal Data. With online retailers, there is a potential security risk of storing and sharing of personal data and credit card numbers. Some people feel that these are risks they are just not willing to take.
No Instant Gratification. Unless you are purchasing digital goods that can be “downloaded” immediately, you will have to wait a few days to allow for your order to be packed, shipped, and delivered to you.
See It, Touch It, Feel It. By actually seeing the item, and being able to physically feel and inspect the item, shoppers can often make a far more reasonable assessment of the quality. You don’t get this kind of advantage in an online store.
Shipping Costs. Unless you purchase digital products, oftentimes there will be an additional expense to ship your purchases depending on the size and the weight of the item. The additional shipping costs can make the overall cost of purchasing online, particularly for larger and heavier items, much less attractive than buying conventionally.
Defective Items. The only option to a defective purchase is to pack the item up and ship it back to the online retailer for a credit or replacement. Most often than not, you will have to shoulder the shipping cost. And while it is exciting to anticipate the delivery of a purchased item, it is quite depressing to wait for more time to get its replacement.